Personal Branding is identifying your assets, characteristics, strengths, and skills. Understanding it is a mix of how you present yourself and how others see you. It is important to be aware of how you are viewed as it will impact both your personal and professional success. You are your brand so be intentional by living and protecting it.

Workshop Objectives

·       Define your image

·       Control your image

·       Understand how to sharpen your brand

·       Use social media appropriately

·       Manage your brand in a crisis

·       Develop a professional appearance